Yanez Productions
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Selected Work / 01

Ideas built
to be experienced

Strategy becomes meaningful when people can hear it, see it and experience it.

Selected projects across radio, audio, content and technology.

02 / Our Approach

Every project begins with a
different challenge

No two projects begin in the same place. We first listen—to understand the ambition, the audience and the challenge. We then shape the right strategy before bringing the complete experience to life.

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01

Listen

→
02

Think

→
03

Build

03 / The Founder

Yanez

Strategic builder of radio and audio platforms

Yanez works at the intersection of content, technology and audience behaviour. His journey spans recognised radio brands—from Radio Sawa and the Arabian Radio Network to Virgin Radio Dubai, Mix FM, Pulse 95 and Asharq Radio with Bloomberg.

A graduate of Jazz Composition in the United States, he brings together strategic thinking, musical understanding, storytelling and production discipline.

United StatesUnited Arab EmiratesSaudi Arabia
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Strategy · Sound · Storytelling

04 / Selected Experience

Selected
Radio Brands

Radio brands shaped across markets, formats and generations.

Selected radio brands including City 101.6, Dubai 92, Al Arabiya 99, Al Khaleejiya, Dubai Eye, MTV, Dubai 93, Radio 2, Radio 1, Radio Sawa and Hit 96.7
05 / Radio · Saudi Arabia

Building business radio for a
new generation

We helped shape an Arabic business-radio experience designed for modern audiences—bringing together strategy, programming, content development, talent and production.

Scope

Strategy · Programming · Content Development · Talent · Production

Community in every frequency.
06 / Radio · Sharjah

A station shaped
around its community

We helped create a distinctive radio experience that feels connected to the people it serves—developing the station, its content, its talent and the complete audience experience.

Scope

Station Development · Content · Talent Coaching · Audience Experience

07 / Radio · Saudi Arabia

A distinctive radio brand
built for the Saudi audience

We helped shape Mix FM’s positioning, programming and radio identity—bringing its content, sound and production together as one recognisable audience experience.

Scope

Positioning · Programming · Radio Identity · Content · Production

Conversation with purpose.
08 / Podcast · Badael

Real conversations
Meaningful change

We developed Mokalamah as a considered podcast experience—shaping its format, storytelling, guest preparation and production so every conversation could feel authentic and purposeful.

Scope

Format Development · Storytelling · Guest Preparation · Production · Sound Design

09 / Narrated Journalism

Trusted journalism
A human audio experience

We transformed trusted journalism into carefully narrated audio—bringing voice direction, editing and quality control together so every article could be heard with clarity and humanity.

Scope

Audio Strategy · Voice Direction · Narration · Editing · Quality Control

Written→Spoken

Human and artificial intelligence facing one another
10 / Audio Intelligence Platforms

Trusted voices
Intelligent technology

We connect trusted content, human voices and artificial intelligence to create audio platforms that feel personal, credible and valuable to the people using them.

Scope

Product Strategy · AI Integration · Audio Experience · Personalisation · Commercial Planning

Your project could be next

Every project starts
with a conversation

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